On November 13, Voolcan Grupo participated in the Congreso Hábitat – Strategic Innovation 2025, held at the North Forum of Feria Valencia. Organized by the Technological Institute AIDIMME, the event brought together over 250 professionals from the furniture, lighting, and interior design sectors, providing a platform to analyze strategic challenges and growth opportunities in the habitat industry.
As part of the program, Sergio Osan, Voolcan Grupo’s Sales Representative, took part in the panel discussion Sales Experiences in the Habitat Sector: Installations, Contract, and International Markets. During his presentation, Osan emphasized the importance of combining high-quality local production with friendshoring strategies to ensure efficiency and continuity in international markets.
"Manufacturing in Spain gives us autonomy, and practicing friendshoring also ensures uninterrupted supply"
The congress also covered other key topics for the sector, including the geopolitical impact on business, digital transformation, and market innovation, under the theme “Keys to Improving Sales”.
Voolcan Grupo’s presence at this strategic forum demonstrates its commitment to internationalization and its focus on resilient business models adapted to a global context. The opportunity to share experiences with other leading companies in the sector reinforces its position as a key player in the contract and export markets.
You can find more details in the official press release from Diario Digital AIDIMME:
🔗 Habitat Congress breaks attendance records to analyze the commercial challenges facing the sector.
